SCRIPT
Music up.
2,
3. VO : Your home… [beat]
4.VO: …just got smarter — with mood on command.
5/
6.
7. You can browse hundreds of options.[beat]
8. All in your house.
9. VO : No guesswork.
10.
11.VO: Don’t.We send pros.
12. VO : We do all the work.
13. VO : You just watch.
14. VO : Nap level… [small smile in delivery-slightly hushed] masterclass, right?
[Cut: Mom lowers blackout shade looks at camera and with a smile:“shhh.”]
18. VO: Private. [beat] Intimate. [beat] …Kinda hot, actually.
VO : Kinda hot, actually.
19. VO : 3 Day Blinds.
We design, we measure, we install… [pause] you relax.
20. VO (with a smile, final hit): Your house? It just leveled up.
(Couple turns to camera and nod approval of new 3 Day Blinds windows)
1. Flash burst of sunlight and moving golden sunlight. Sunlight and shadow move across room through stylish window treatment.
2. Close up of woman walking holding cell phone up and speaking into…she says: “Close the drapes”
4. Drapes automatically close.Camera dramatically pushes in on sunlight. Room dynamically darkens.
5.A young couple sit back as the room quickly darkens. They look at each other and smile, and share popcorn.
6.Cut to the big screen as the movie starts and the room is now dark and cozy.
7. A couple sit with their window treatment designer in their kitchen. (Cut: fast montage — hands flipping through fabric swatches in sunlight. )
8. Samples reviewed as camera moves over a vast selection of choices.
9. Samples are held up to the window. Possible use of iPad to show pre visualization of selected fabrics.
10. Woman points to her favorite fabric.
We hear her say with a smile“That one.”as camera dynamically dollies into her.]
11. Man fumbles with tape measure, and looks up at camera as he is told “Don’t” by our voice over talent.
12. Installer in action. Creative close ups montage.
13. Man watching installer turns to camera and nods and smiles.
14. (Cut: baby sleeping. Room silent. Soft light.)Mom finishes lowering black out blinds or closing drapes, as baby sleeps (prop baby).[Cut: Mom lowers blackout shade looks at camera and with a smile:“shhh.”]
15. Blinds lower. Couple relax in their secluded and cozy dining room she lights the candles, as he pours wine.
19. Final montage: Quick shots
20. (Couple turns to camera and nod approval of new 3 Day Blinds windows)
Couple are admiring the new window treatments and turn to camera to acknowledge their gratitude to 3 Day Blinds.
Logo and offer fades in.
ART DEPARTMENT ESTIMATED NEEDS
FILMING DAY (12 Hours)
Art Director (12 hr shoot)
Assistant (12 hr shoot)
PROP & SET DRESSING RENTALS
Estimate
Cream-colored sofa + accent pillows
Rectangular dining table + 6 chairs
Round wood coffee table
Living room lamps
Boy’s room lamp + decor
Baby’s room lamp
Baby crib
Baby room shelf dressing (books, toys)
Boy’s room bedspread & dressings
60” flat-screen TV
TV console table
8x10 area rug
Faux olive tree (6′, wicker basket)
Framed artwork (4x, 24”x24”)
Small table items (books, vase, lemons, etc)
WINDOW TREATMENTS NOTES
RoomTreatments
Living RoomMotorized (voice) drapes + 2 blinds
Kitchen2 Roman shades (or similar) + optional drapes
Dining RoomDrapes + motorized blinds
Baby RoomRemote blackout blinds
Boy’s RoomRemote blinds
Master BedroomDouble-layer: drapes with sheer layer behind
Voice over talent example: Actress Lake Bell
3 Day Blinds revised schedule
Production Timeline & Milestones
Pre-Production: Concept Development and Planning
July 14: 3 Day Blinds approves final concept and provides feedback/notes.
July 28:
Lyon Studios delivers to 3 Day Blinds:
Location options.
Casting specifications.
Revised creative treatment (if concept feedback requires).
Revised production budget (based on final creative).
Location Confirmation and Logistics
August 4: 3 Day Blinds selects final locations.
Window Treatment Installation
September TBD:
3 Day Blinds installation of window treatments.
Casting & Styling
Sept 23:
Casting selects are presented to 3 Day Blinds for approval.
Financial Milestone
September 18: Second payment installment due to Lyon Studios.
Production: Filming
Oct 1: Principal photography Filming Day
Post-Production
October 6-10:
October 8-13:
First cut of 30 second shown to 3 Day Blinds for review.
Voiceover first session via Zoom.
October 20:
October 20:
Voiceover first session via Zoom.
October 24:
Voiceover first session via Zoom.
Final cut delivered to 3 Day Blinds:
30-second version.
(2) 15-second versions.
Final payment installment due to Lyon Studios.